US-based Arecont Vision has made a channel strategy change for its business in South Africa. Arecont has replaced a number of regional partners with two master distributors, Reditron (formerly Norbain South Africa) and Zela-Tech.
Arecont’s regional director, Ethan Maxon, says: “After a number of trips and discussions with trusted South African partners over the past few years, we realised two truths about this part of the world: (1) Like most places, the physical security market is a small community of professionals. (2) It is a region that believes in the distribution model. We moved our channel strategy to mirror these two truths by limiting our number of partners and ensuring those partners have extensive IP networking experience.
“Reditron and Zela-Tech have proven their commitment to continue driving the trend towards IP. It is this commitment and their experience in network design that were the primary reasons we chose to work through them as our master distributors. Going forward, there will be a local stock position of our more popular models that will dramatically improve turn-around times,” added Maxon.
For more information contact Arecont Vision, +1 951 440 0821, [email protected], www.arecontvision.com
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