Tyco Retail Solutions has announced a new Sensormatic Acousto-Magnetic (AM) hard tag for delicate apparel and fine fabrics. The new tag is specifically designed to help retailers secure theft prone, high priced garments that previously could not be protected with traditional EAS (Electronic Article Surveillance) hard tags.
The new tag’s small form factor, light weight and fine pin design are critical for preventing damage to delicate items, while ensuring the trusted protection of genuine Sensormatic AM technology. “With this ground-breaking new tag, retailers can showcase high-end merchandise confidently and improve conversion rates on high-margin products that now can be put on display,” says Mark Simpson, sales leader for Tyco Retail Solutions South Africa.
According to the Global Retail Theft Barometer, the most theft-prone items in today’s retail environment are apparel and accessories. Until now, a lightweight anti-theft tag to protect expensive and fragile fabrics such as silk, rayon and linen, was non-existent. To address this challenge, Tyco Retail Solutions developed an innovative magnetic sensor to safeguard specialty apparel including lingerie, blouses, scarves and bathing suits – products that are prone to damage from standard EAS tag pins and sensor weight.
Key retailer benefits
* No merchandise damage – Secures categories previously unprotected while reducing product damage.
* Discrete protection – Weighs less than 5 g, nearly 50% lighter than standard apparel security tags.
* Maximum merchandising flexibility – Low tag profile allows for easier stacking of garments.
* Innovative design – Non-slip pad and ultra-thin safety pin type tack provide added security and help prevent garment damage from merchandising and typical tag usage.
* Aesthetic value – Minimal visual impact due to smaller size and neutral colour.
* Compatibility – Works with standard Sensormatic magnetic tag detachers.
* High quality design – Suitable for most fine fabrics.
For more information contact Tyco Retail Solutions, 086 12 12 910, [email protected]
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